Events

Discover OOH Series

OAAA’s Discover OOH series, exclusively for member companies, offers a unique engagement platform with leading brands and agencies through Salon Dinners and local OOH Days, fostering interactive learning, networking, and sponsor-driven content to highlight the strengths of out home of advertising.

2024 OOH Media Plan Winners Announced

OAAA announced the winners of its annual OOH Media Plan Awards during the Advertising Club of New York’s 17th annual OOH: Now event. Taking the top honor for the OOH Media Plan of the Year is the “Brat Wall” campaign, a collaboration between Atlantic Records, Charli XCX, and Colossal Media.

OAAA Announces 2024 OOH Media Plan Awards Jury

The 2024 jury features eight distinguished leaders from advertising, media, marketing, and branding, all of whom recognize the power of strategic creativity, precise placement, and smart budgeting in delivering exceptional media plans. The OOH Media Plan Awards program honors efficient and effective OOH and DOOH media plans that maximize the synergies between media and creative strategies within an available budget.