Committees & Councils

Each of OAAA’s committees and councils is a group of united voices that provides governance and voluntary policy-making decisions for the out of home (OOH) industry.

OAAA committees and councils provide governance and voluntary policy-making decisions for the united OOH advertising industry operating within many distinct professional disciplines.

The Creative Committee encourages design excellence for OOH advertising campaigns. The committee supports and promotes the OBIE Awards program and its members are advocates for improving OOH advertising design values.

Rob Jackson – Chair Principal Extra Credit Projects	Joseph Edwards Marketing Manager Intersection
Rob Godby Creative Director Mile High Outdoor	Jacquie Henderson Director of Marketing Midnight Oil
Eddy Herty National Creative Director OUTFRONT	Andrew Husband Graphic Designer Meadow Outdoor Advertising
Suzette Jacobowitz Director, Marketing Research & Insights OUTFRONT	Michael McGraw SVP, Executive Creative Director Clear Channel Outdoor
Brandon Mikolaski Head of Creative & Content Studio GSTV	Mike Moss Creative Director OUTFRONT
Emily Nelson Vice President Brooklyn Outdoor	Dustin Patterson President Eller Company
Vinny Pannutti General Manager Camel City Poster Productions	Jay Paul West Region Creative Director OUTFRONT
Kelly Peppers President Colossal Media	Mark Rankin Creative Director Lamar Advertising Company
Melody Roberts Founder / Chief Creative Officer Out of Home Creative, LLC	Mendi Robinson VP, Creative Lamar Advertising Company
Amity Skelton Design Director OUTFRONT	Blake Wilks Creative Director YESCO Outdoor Media
Jeff Jan – Staff Liaison Head of Industry Initiatives OAAA

The Digital Billboard Committee reviews advances in digital technology, recommends voluntary industry practices for digital billboard implementation, and develops programs that encourage the increased use of digital billboard platforms.

G. Todd Latham – Co-Chair SVP, Digital Operations OUTFRONT	Lou Musica – Co-Chair SVP, Domestic Digital Clear Channel Outdoor
John Barrett Partner Barrett Outdoor	Jared Johnson Director, Director of Business Dev., Digital OOH Media Resources Int.
Jeremy Johnson Global Business Development Mgr., Daktronics	Zorbabel Leon Digital Network Manager American Outdoor Advertising
Chris Mackenzie VP, Digital Ad Operations Clear Channel Outdoor	Tony Mariani SVP Real Estate/Operations/Governmental Affairs DDI Media
Brad Miller Digital Engineering Manager Lamar Advertising Company	Mike Norton President Norton Outdoor Advertising
Ryan Poarch Operations Manager Lamar Advertising Company	Mitch Schwartz VP, Government Affairs, NE Region; National Asset Development OUTFRONT
Hal Stevenson CDO Grace Outdoor Advertising	Mitchael Wardle SVP, General Counsel YESCO
Rod Wardle VP / Manufacturing YESCO	Kerry Yoakum – Staff Liaison SVP, Government Affairs OAAA

The Innovations Committee identifies technologies that can be integrated into OOH media campaigns.

Mark Costa – Chair Co-Chair MMM/MTA Committee CDO JCDecaux North America	Stephanie Gutnik – Co-Chair Senior Director, Product Management, DOOH Yahoo!
Kevin Bartanian Founder & CEO Kevani	Chris Bates Product Solutions Manager Daktronics
Craig Benner Founder & CEO Accretive Media	Jon Carmack COO Talon America – Nashville
Norm Chait RVP, DOOH \| Social Quotient	Eugenie Chen SVP, Partnerships & Analytics Vistar Media
Tom Cherry CEO POPtracker	Jonathan Conway COO TalonUS
Ian Dallimore Vice President of Digital Growth & GM of Programmatic Lamar Advertising Company	Mikhail Damiani Managing Director & Co-Founder BlueBite
Marcus Danneil VP/GM Mile High Outdoor	Nadiya Dyakiv VP, OOH Investment Evergreen Trading
Dave Etherington CCO Place Exchange	Edith Gagne VP, Engagement Strategies OUTFRONT
Michael Galkin VP, Marketing Research & Analytics Branded Cities	Jonathan Gudai CEO Adomni
James Heller CEO & Co-Founder Wrapify	Matt Hood VP, Technology Adams Outdoor Advertising
Drew Jackson CEO StreetMetrics	Bob Johns President BoldSite
Ciara Kennedy SVP, Product Vistar Media	Randy Kilgore CRO Reveal Mobile
David Krupp CEO, Americas Billups	John Laramie Board Member Project X
Leslie Lee SVP, Marketing Vistar Media	Dan Levi EVP & CMO Clear Channel Outdoor
Alexie Lopez Director Demand Partnerships Place Exchange	Matthew Martimo Founder Intermx
Sean McCaffrey Co-Chair Video OOH Committee President & CEO GSTV	Larry Newman COO & CSO Health Media Network
Mike Norton President Norton Outdoor Advertising	Matt O’Connor Co-Founder AdQuick
Sharon Peyer VP, Convenience Services Crane Payment Innovations	Haleigh Powell Relationship Specialist Huntington Billboards
James Price Co-Chair Data & Analytics Committee SVP, Chief Product Officer OUTFRONT	Wade Rifkin EVP/GM, Programmatic Clear Channel Outdoor
Kevin Romano Founder & CEO CEN Media Group	Nicholas Rose Lead Structural Engineer Midnight Oil
Nick Sadler CEO DOmedia	Ed Schulz Local Sales Manager Adams Outdoor Advertising
Andy Sriubas Co-Chair Automation & Programmatic Committee CCO OUTFRONT	Michael Steinberg CRO StreetMetrics
Justin Symons Group Director Project X	Andy Thorne Systems Analyst Dot2Dot
Gary Warech EVP Comscore, Inc.	Cheryl Zimmerman Co-Chair Data & Analytics Committee VP, Sales Operations Lamar Advertising Company
Anna Bager – Staff Liaison CEO OAAA	Jeff Jan – Staff Liaison Head of Industry Initiatives OAAA

OOH UNITED pillars create an inclusive foundation for the out of home community. Each letter of the word UNITED represents a pillar used to build a strong, sound, safe, and harmonious plan for inclusion.

Kenetta Bailey Clear Channel Outdoor	Michelle Costa, Leadership Council Member FOARE Board
Simone Davis Billups	Dawn Delle Bovi JCDecaux
Monica Denney Delta Media	Crystal Dhir The Siroky Group
Dan Dhruva Pacific Outdoor	Tammy Duncan-Swope Lamar Advertising
DJ Duronslet, Leadership Council Member OUTFRONT Media	Marc Fenty, Leadership Council Member Horizon Media
Paul Fleuranges Pearl Media	Derek Haigler, Leadership Council Member Lamar Advertising
Venessa Hartley OMG	Kim Heintz, Leadership Council Member Clear Channel Outdoor
Ci Ci Holloway Intersection	Theo Hunter Pacific Outdoor
Jay Johnson Lamar Advertising	Angel Saemai Overall Murals
Candice Simons, Leadership Council Member Brooklyn Outdoor	Nancy Tostanoskia OUTFRONT Media
Catherine Williams Mahlmann Media	Adrian Witter Kinetic
Irina Zeltser Talon Outdoor	Anna Bager – Staff Liaison OAAA
Jeff Jan – Staff Liaison OAAA	Brian Gorg – Staff Liaison DSF
Marci Werlinich – Staff Liaison OAAA	Kerry Yoakum – Staff Liaison OAAA

The Legislative Committee receives information and reports on federal legislative and regulatory issues, but is not involved in the planning or execution of lobbying activities. In addition, the committee recommends voluntary policies that encourage favorable state and local government decisions.

Scott LaFoy – Chair President & CEO Link Media Outdoor	Debra Abdalian-Thompson President Cleveland Outdoor Advertising
Lois Arciszewski Vice President, Asset Management Adams Outdoor Advertising	John Barrett President Barrett Outdoor Communications
R.B. Brooks EVP Government Affairs OUTFRONT	Paul Cook President Wolverine Sign Works
David Feldman EVP, COO Park Outdoor Advertising	Lynn Feldman EVP, General Counsel Clear Channel Outdoor
Mike Helm Director, Real Estate Dakota Outdoor Advertising	Hal Kilshaw EVP Government Relations Lamar Advertising Company
Bill Lodzinski President & CEO WV Outdoor	Tony Mariani SVP, Real Estate, Operations DDI Media
Chris McCarver SVP, Real Estate & Public Affairs Branded Cities	Jim McIlwain General Counsel YESCO Outdoor Media
Bryan Parker EVP, RE & Public Affairs Clear Channel Outdoor	Dewey Reagan President Reagan Outdoor Advertising
Steve Richards President Mile High Outdoor	Braden Saunders Director of Real Estate YESCO
Denise Shewmake EVP, Regional Manager Lamar Advertising Company	Mitch Schwartz Vice President, Government Affairs OUTFRONT
Patrick Smith SVP, Associate General Counsel OUTFRONT	Michael Wardle General Counsel YESCO
Don Winter CEO EMG Media Group, Inc.	Mike Hershey – Staff Liaison EVP, Government Affairs OAAA

The Marketing Committee recommends voluntary business practices to make OOH advertising more useful to advertisers and competitive with other media segments.

Dan Levi – Chair EVP & CMO Clear Channel Outdoor	Kenetta Bailey SVP, Marketing Clear Channel Outdoor
Cedric Bernard CEO Adkom	Ann Brown EVP, Marketing Health Media Network
Chris Carr COO Del Mastro Outdoor	Jessica Chappell SVP, Managing Director Digital & Out of Home Evergreen Trading
Josh Cohen Present, CEO Pearl Media	Simone Davis Brand Marketing Director Billups
Jean-Luc Decaux President & Co-CEO JCDecaux North America	Joseph Edwards Senior Marketing Manager Intersection
Scott Fiashetti EVP, Marketing & Learning Geopath	Dave Firkser Vice President, Media & Business Development All Points Media
Gary Greenstein CRO Vector Media	Jason King SVP, Corporate Communications & Marketing Clear Channel Outdoor
Michael Lieberman CEO, US Kinetic Worldwide	Lynda Liu Head of Marketing Place Exchange
Bill Lodzinski President & CEO WV Outdoor	Regis Maher President / COO & Co-Founder Do It Outdoors LLC
Adam McGee Associate Global Media Manager Brown-Forman Media Services	John Miller EVP, Sales & Marketing Lamar Advertising Company
Patrick Murray VP, Marketing Talon Outdoor	Mike Norton President Norton Outdoor Advertising
Kelly Peppers CEO Colossal Media	Esther Raphael CMO Intersection
Frances Reagan Copinga Managing Director Reagan Outdoor Advertising	Jodi Senese CMO OUTFRONT
Gino Sesto Founder DASH TWO	Joni Schmeichel OOH Marketing Manager Daktronics
Candice Simons President & CEO Brooklyn Outdoor	Phil Stimpson EVP, Eastern Region OUTFRONT
Gina Stratford VP, Sales & Marketing YESCO Outdoor Media	Frank Yon Managing Partner NMB Media
Cheryl Zimmermann VP, Sales Operations Lamar Advertising Company	Jeff Jan – Staff Liaison Head of Industry Initiatives OAAA

The Suppliers Council represents the perspective of vendors that provide products and services to the OOH advertising industry.

Rod Rackley – Chair President, OOH Division Circle Graphics	Allan Atkins VP, Sales Independent’s Service
Denise Cannon Business Development Executive and Director Irvin Division, Media Resources Inc.	Dwight Jennings Owner OutdoorLink, Inc.
Jeremy Johnson Global Business Development Mgr Daktronics	Jerry McClellan National Accounts Manager Formetco
Michael Provanzano CEO Vistar Media	Kerry Yoakum – Staff Liaison SVP, Government Affairs OAAA

The Safety, Standards & Technology Committee promotes safety and voluntary operational practices for the OOH advertising industry.

Richard Peterson – Chair President Porter Advertising	John Barrett Partner Barrett Outdoor Communications
Bob Chesonis VP, Environmental, Health & Safety OUTFRONT	Ken Guy VP, Operations Link Media Outdoor
Mike Helm Director, Real Estate Dakota Outdoor Advertising	Steven Hillwig EVP, Operations OUTFRONT
Bryan Parker EVP, RE & Public Affairs Clear Channel Outdoor	Albert Patin Environment Health & Safety Manager Daktronics
Jim Poage Safety Director Formetco Incorporated	Ryan Poarch Operations Manager Lamar Advertising Company
Dan Rossi Corporate Vice President, Operations/Safety Clear Channel Outdoor	Micky Vint VP, Field Operations Lamar Advertising Company
Chris Zukin President Meadow Outdoor Advertising	Chuck Wigger VP, Safety/Risk Management Lamar Advertising Company
Kerry Yoakum – Staff Liaison SVP, Government Affairs OAAA

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Creative Committee

Digital Billboard Committee

Innovations Committee

OOH United

Legislative Committee

Marketing Committee

Suppliers Council

Safety, Standards & Technology Committee