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The Out of Home Advertising Association of America

The premier trade association for the US out of home advertising (OOH) industry, The Out of Home Advertising Association of America (OAAA) is a passionate advocate and a progressive thought leader that protects, unites, and advances the interests of OOH. 

Become a Member

About
OAAA

OAAA’s 800+ members are media companies, advertisers, agencies, ad-tech providers, and suppliers that represent the vast OOH industry. Since its founding in 1891, OAAA has promoted the responsible growth of OOH, and today, fueled by smart data, digital technology, unrelenting innovation, and an exciting vision for the future, OOH advertising has never been more relevant, more impactful, or more effective.

800 +

Members

# 1

2022 Fastest Growing Medium

130 +

Years of OAAA History

$ 500 M

Donated in PSAs

What
We Do

OAAA unites a responsible OOH advertising industry and serves the needs of advertisers, consumers, and communities in key strategic areas.

Government Affairs

OAAA informs a positive legislative, regulatory, and legal agenda that protects and promotes the value of OOH advertising at the Federal, State, and Local levels.

Industry Initiatives & Stewardship

OAAA creates the policies, standards, and best practices to improve OOH advertising quality, appearance, safety, and effectiveness.

Industry & Networking Events

OAAA creates and hosts member networking, industry education events, and The event for OOH, the National Conference, that drives awareness of OOH and brings together advertisers, agencies, and partners.

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Our
Vision

To lead and unite a responsible OOH advertising industry committed to serving the needs of advertisers, consumers, and communities.

Our
Mission

To be a passionate advocate and a progressive thought leader that protects, unites, and advances the interests of the OOH advertising industry. 

Our
Awards

Our
Leadership

Anna Bager

President & CEO

Jeff Jan

Head of Industry Initiatives

Laura Colona

Executive Vice President – Commercial Marketing Officer

Marci Werlinich

Executive Vice President of Operations

Mike Hershey

Executive Vice President of Government Affairs

FOARE

Established in 1930, the Foundation for Out of Home Advertising Research and Education (FOARE) is a 501(c)(3) charitable foundation that fosters research and education on issues of critical importance to the future of the OOH advertising industry and its stakeholders.

Contact
OAAA

Let us know you would like to talk, and one of our representatives will get back to you within one business day.

Get in Touch