An automotive dealer association promoted an annual sales event using multiple media formats in a top 5 DMA. OUTFRONT wanted to better understand the correlation of OOH and the impact it had on auto sales in the market.
Modified: 2 years
An automotive dealer association promoted an annual sales event using multiple media formats in a top 5 DMA. OUTFRONT wanted to better understand the correlation of OOH and the impact it had on auto sales in the market.
Modified: 2 years