The client provides a network of support that helps create a path to self-sufficiency through skills development. They teach skills that are essential to obtaining and maintaining employment. Enrollment has been relatively low from year-to-year, therefore the challenge was reaching their target demographic to inform them about their services. They needed to do so in a dignified, attainable, and relatable manner. The end goal was to have individuals either call to learn more about opportunities available to them or initiate the application process.