Chase hosted a major event at the City View Metreon in Downtown San Francisco during NBA All-Star Weekend. With a short flight window and limited OOH availability in core target areas, they needed a solution that could quickly scale visibility and support both their brand presence and their onsite event. Their goal was to embed the Chase Freedom Card into the NBA All-Star moment by integrating distinctive elements of San Francisco culture and reaching fans throughout the city.
Published: December 2, 2025