JLo Beauty

When Jennifer Lopez’s new skincare line, JLo Beauty, launched on New Year’s Eve 2021, they wanted to make the biggest splash possible — so they turned to OOH ads on a New York City subway train during her performance in Times Square. See how the S shuttle and 36 different Flowcodes created not only an interactive experience, but one that was also instantly shoppable.

Post Published May 7, 2022

Last Updated 2 months ago