Join us for a fascinating conversation with Ad Council President and CEO Lisa Sherman with OAAA’s Anna Bager. A behind-the-scenes look at how the Ad Council produces its amazing public service campaigns, and how the decades-long partnership with OAAA works. Hear how the Ad Council decides which social issues to tackle, how creative campaigns are produced and placed, and how the generosity and creativity of the OOH industry contributes to the greater social good.
