Crises Proof Categories – Healthcare+

In the midst of the COVID-19 pandemic, there are some advertiser segments proving crisis-resistant. These categories – representing at-home, external locations, and healthcare – present an immediate prospective opportunity for OOH companies.

In this webinar, OAAA reviewed the healthcare+ (insurance, hospitals, supplies, virtual services, pharma, cannabis). This webinar uncovered underlying opportunities, and share insights pulled from several valuable sources:

Slides 

Recording 

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