Entry Information
Year2026
AgencyNPARALLEL + Atomic Props
CategoryFashion & Luxury OOH
AwardOBIE Finalist
The Entry
Title of WorkYSL Beauty LIBRE Berry Crush Mural
AdvertiserL’Oréal USA
BrandL’Oréal USA
Credits
- Brianna Quadrozzi — Manager, Out of Home, Outdoor Media Group
- Julie Fein — Senior Director, Cross-Channel Planning, Beauty Co-Lab
- Lauren Dentato — Associate Director, Cross-Channel Planning, Beauty Co-Lab
- Brianna Adkins — Manager, Cross-Channel Planning, Beauty Co-Lab
- Morgan Zippo — Sr. Associate, Cross-Channel Planning, Beauty Co-Lab
- Laurian Rattray — Executive Director, Client Lead, Beauty Co-Lab
- Julie Lubin — AVP, Prada Media US, L’Oreal USA
- Jasmine Silvestre — Manager, Prada Media US, L’Oreal USA
- Trisha Ayyagari — General Manager, YSL Beauty US, L’Oreal USA
- Rocio Zapata — SVP Marketing, YSL Beauty US, L’Oreal USA
- Caterina Burzio — AVP Fragrance, Marketing, YSL Beauty US, L’Oreal USA
- Christina Oresajo — Manager Fragrance, Marketing, YSL Beauty US, L’Oreal USA
- Lara Burns — Associate Director, Strategy & Client Partnerships, Colossal Media
- Grace DeShambo — Digital Marketing Manager, NPARALLEL + Atomic Props