Entry Information
Year2025
AgencyDeep Focus and OUTFRONT XLabs
CategoryIntegrated Multi-Media, Transportation, Travel & Tourism
AwardOBIE Finalist
The Entry
Title of WorkThat’s The Aruba Effect
AdvertiserAruba Tourism
BrandAruba Tourism
Credits:
- Chad Shackelford, VP, Head of Digital Creative, OUTFRONT XLabs
- Stephen Cohrs, Director, Creative Technology, OUTFRONT XLabs
- Nick Orsini, Director, Digital Production, OUTFRONT XLabs
- Zijian Yan, Sr. Creative Technologist, OUTFRONT XLabs
- Nahuel Gorosito, Creative Technologist, OUTFRONT XLabs
- Micheal Gribbin, Digital Live Data Manager, OUTFRONT XLabs
- Bienvenido Cruz, ACD, Content, OUTFRONT XLabs
- Herbert Lacsina, Sr. Art Director, OUTFRONT XLabs
- Renan McFarland, ACD, Deep Focus
- Andrew Vuillemier, ACD, Deep Focus
- Matt Steinwald, SVP, ECD, Deep Focus