Back to School…Educators Reach Students Via Out of Home Media

In the competitive scramble to recruit students, colleges and universities rely on all forms of out of home media: mobile, airports, transit, roadside, place-based, kiosks, and more.

Kantar’s media tracking category (“schools/camps/seminars”) consistently ranks as a Top Ten ad-spend bucket for out of home media.

As schools prepare for the next academic year, OAAA shares samples of the widespread use of out of home formats for recruitment and branding.



Multiple colleges and universities advertise at the Denver Airport

airport advertising    airport advertising



COVID Messaging

Not Just Colleges