Every month, OAAA’s editorial team sits down with an industry leader to discuss the latest insights, trends, and best practices for the OOH industry. This month, we’re excited to spotlight Natrian Maxwell, GM, Emerging Channels at The Trade Desk, who shares what excites him the most about OOH right now, his message for brands that haven’t bought OOH before, and why more and more brands are ditching the idea that DOOH is just a larger place for a mobile ad. Read Natrian’s Q&A on The Drum.
Modified: 1 year