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Local Case Studies

 

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Current Articles Count: 105

 



Speed Raceway Speed Raceway

Speed Raceway is an indoor electric go karting, axe throwing, and arcades facility with locations in the suburbs and the city in Greater Philadelphia.


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Bronx Zoo Wildlife Conservation Society Bronx Zoo Wildlife Conservation Society

After the pandemic, as Spring 2021 approached, the Bronx Zoo Wildlife Conservation Society wanted to keep the zoo top of mind and drive attendance.


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Youthbuild Charter School LA Metro Rail Youthbuild Charter School LA Metro Rail

Youthbuild Charter School turned to transit OOH ads to encourage youths to go back to school. Explore the strategy that led to a 53 percent increase in applications.


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Topicals Skin Care Creams Topicals Skin Care Creams

As a small DTC skincare brand, Topicals needed to make a big OOH splash during a new product launch. See how  truck-side advertising helped all of their products sell out in just 24 hours.


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Stephanie Gottlieb Fine Jewelry Stephanie Gottlieb Fine Jewelry

Stephanie Gottlieb Fine Jewelry turned OOH into a tasty, interactive experience with a custom-built Cocoa Cart. Discover exactly how this campaign outperformed industry benchmarks by 365 percent.


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Slice Pizza App Slice Pizza App

Slice's mission is twofold -- grow its network of local pizza parlors and give those small businesses the technology they need to compete with bigger chains. See how they used OOH to generate far better results than previous campaigns.


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Prince George's County Department of the Environment Prince George's County Department of the Environment

Prince George's County used OOH to turn litter into clever, relatable characters that encourage everyone to  pay more attention to beautification. See how it led to a surge in engagement.


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OSO Climbing Gym OSO Climbing Gym

A free trial is only as powerful as the OOH creative promoting it. Discover how OSO Climbing Gym increased brand awareness and foot traffic with a variety of ad formats.


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Mr. Charlie's Chicken Fingers Mr. Charlie's Chicken Fingers

Discover how Mr. Charlie's Chicken Fingers turned freeway exit billboards into mouth-watering comfort food creative -- and generated double-digit revenue gains.


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Long Beach Ballet Long Beach Ballet

The Nutcracker is a holiday favorite, and Long Beach Ballet wanted everyone in Los Angeles to know that their performance was the best. See how they turned performance details into an OOH teaser campaign that couldn't help but raise consumer curiosity.


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Hopeful Hopeful

When artist Charlie Hewitt created a beacon of hope and light -- literally -- he used OOH as the basis for a marketing campaign that ended up reaching 168M+ people.


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Emory University Emory University

When Emory University wanted to showcase how its students and faculty are transforming the world, they turned to OOH. See how a variety of  mobile creative led to more engagement in three key markets.


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Cambridge Friends School Cambridge Friends School

Cambridge Friends School turned to OOH to drive year-over-year increases in annual enrollments. See how becoming part of students' and parents' daily commutes created a new standard for brand engagement.


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Brightland Brightland

When Brightland wanted to expand into a new market, it turned to truck-side advertising at the peak of the holiday shopping season. See how the right route led to big gains.


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Ah-Tah-Thi-Ki Museum Ah-Tah-Thi-Ki Museum

See how the Ah-Tah-Thi-Ki Museum used captivating OOH creative from an artist in the Seminole Tribe of Florida to generate awareness after it reopened following the pandemic.


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Jack-O-Lantern Spectacular Jack-O-Lantern Spectacular

The Roger Williams Park Zoo turned colorful OOH creative featuring playfully-carved pumpkins into a new record for visitors at its annual Jack-O-Lantern Spectactular event. See how they targeted young families in specific area codes to maximize their exposure.


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Sit Means Sit Sit Means Sit

With an over-saturated Orlando OOH market, Sit Means Sit knew it needed eye-catching creative to promote its dog training services. See how using the charismatic charm of dog photos on billboards led to a 50 percent increase in the number of dog "students."


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KPMG Federal Advisory KPMG Federal Advisory

KPMG Federal Advisory needed to expand its brand beyond auditors and generate awareness for its technology services. Explore how over 100 OOH ads on everything from buses to bike share stations generated 2.8M impressions -- and even led to a social media scavenger hunt.


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JLo Beauty JLo Beauty

When Jennifer Lopez's new skincare line, JLo Beauty, launched on New Year's Eve 2021, they wanted to make the biggest splash possible -- so they turned to OOH ads on a New York City subway train during her performance in Times Square. See how the S shuttle and 36 different Flowcodes created not only an interactive experience, but one that was also instantly shoppable.


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Preventative Measures Preventative Measures

Preventative Measures' #itsOK mental health campaign turned the organization's first-ever OOH creative into king-size bus posters and digital liveboards that generated a 94 percent increase in their website's pageviews and a 37 percent increase in session duration.


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Aspiration NY Aspiration NY

With a mission to apply the ethics of sustainability to the financial services market, Aspiration turned to an OOH campaign that was low-impact on the environment -- but high-impact on its target audience. Discover how wallscapes that do double-duty as attention-grabbers and pollution-fighters generated over 8M OOH impressions and nearly 830,000 mobile geofencing impressions.


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Jacqueline’s Jacqueline’s

Jacqueline’s, a well-established jeweler on the North Shore of Chicago, used high-impact billboards in high-income and Millennial neighborhoods to drive awareness for its lab grown diamonds. With over 7.2 million impressions, the campaign generated a significant increase in new business — plus a trickle-down effect that led to an increase in referrals.


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DWIHN DWIHN

With a mission to help people suffering from mental illness, substance abuse, and other mental health issues, the Detroit Wayne Integrated Health Network (DWIHN) generated awareness from a robust billboard campaign. By changing out creative three to four times per year, people who were struggling received the right message at the right time.


DWIHN


CUNY CUNY

When City University of New York (CUNY) had a critical need to sustain an enrollment of 25,000 students in its Accelerated Study in Associate Programs (ASAP), it turned to OOH ads in transit hubs. In less than 90 days, the ASAP website received nearly 90,000 views, and CUNY enrolled 8,900 new students in the following semester.


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El Toro Taqueria El Toro Taqueria

“Have you tried a Mulita?” is just one of the messages El Toro Taqueria shared on digital billboards to showcase the freshness and uniqueness of its menu, along with its specialty drinks. On the very first day of the campaign, El Toro Taqueria got an increase in foot traffic, plus an increase in social media activity.


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