PUMA

How does PUMA announce its big partnership in true New York fashion?

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New York Road Runners

How can New York Road Runners engage visitors and participants to creative buzz or this world renowned event?

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State Lottery

A state lottery was launching a new scratch-off game, and needed help with driving awareness and ticket sales among players. While aspects of the client’s marketing mix are set for driving awareness via billboard and online digital ads, they needed a platform that gets their campaign closer to the point of sale at convenience stores, while also reaching a captive audience of players.

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Segment

In a world of constant push notifications, both mobile and TV advertisements create nothing but noise. Many brands and marketers today face the ultimate challenge: how to connect with consumers in the real world while also standing out amidst competitors.

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San Diego Padres

Going into their 2019 season, The Padres were looking to create excitement around their team and their players within the loyal local community after a few seasons of a mediocre overall record. 

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Sacramento Municipal Utility District

The Sacramento Municipal Utility District was a long-time advertiser with OOH, but also utilized radio, print and TV advertising. They were also investing in digital advertising because of the optimization it offers.

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Veuve Clicquot

Madame Clicquot was a trailblazing businesswoman who basically birthed the champagne industry, at a time when the words “business” and “woman” were rarely used in the same sentence.

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Engagement Marketing

A partnership between an OOH specialist agency and a communications agency was focused on showcasing the success generated by the integration of experiential marketing and social media.

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Georgia Tech Athletic Association

The Georgia Tech Athletic Association wanted to drive excitement for their new football recruits as well as Georgia Tech fans in the Atlanta market for the upcoming 2020 football season.

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Jacksonville Department of Animal Care & Protective Services

When a new Jacksonville Director of Public Affairs was hired, it was important to provide education on the city’s digital OOH assets and the partnership with the Jacksonville Sheriff’s office. Many public safety initiatives had been implemented with the Sheriff’s office, along with the Office of Emergency Management during hurricane season.

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Dunkin'

During the season when America runs on pumpkin, Dunkin’ wanted to make consumers in Washington, DC aware of the limited-time pumpkin flavored drinks and food items available in their store locations.

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DK Convenience Stores

DK convenience stores was in the process of changing their name. This name change required the brand to generate awareness to retain their customer base.

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ABC Carpet and Home

ABC Carpet & Home is a beautiful six-story furniture and carpet store near Union Square and the Flatiron design district in New York City. In 2019 a major renovation was underway on several of the top floors within the retail location; inventory had to be condensed to three floors to make room for renovations.

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AR Cannabis

Located in Little Rock, Arkansas, AR Cannabis receives, reviews, and approves applicants seeking a Cannabis Card for medical marijuana purposes. The target customer base crosses many demographic segments with multiple health needs including Alzheimer's, cancer, Crohn's, and more.

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International Spy Museum

After 17 years at their original location, the International Spy Museum moved across town to a brand new, bigger and better, purpose-built home, with a totally immersive and completely re-imagined exhibit experience. The campaign was designed to increase awareness of the new location opening and urge people to purchase tickets.

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Dan Laughlin for State Senate

Dan Laughlin is a Republican Pennsylvania State Senator running for re-election in 2020. His campaign knew Democrats would be conducting polls at the end of 2019 in the Erie County area to see if their potential candidates were strong enough to challenge him in 2020.

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Molly's Spirits

A new Colorado law allowed for the purchase of beer in grocery stores. Molly's was concerned sales could decrease due to the convenience of consumers buying beer when food shopping.

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Kruter Motors

The automotive category is a key target for increasing OOH share of media spend. Coinciding with April Fool's Day, a fake concept car, Kruter Motors, was launched to generate curiosity and word-of-mouth.

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Janovic Paint & Home Decorating Stores

Janovic’s campaign objectives for the OOH campaign were to drive brand awareness and generate foot traffic to their nine store locations in Manhattan.

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USPS

USPS is one of the largest business enterprises under the operation of the US federal government, with over 600,000 employees. When it comes to USPS employment, average compensation is higher than that of comparable private-sector workers, with very competitive benefits packages. Despite these benefits, the USPS needed to give their recruitment marketing messaging strategy a boost.

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Minneapolis St. Paul Plumbing

Minnesota has two main season changes that affect homeowners. Changing from warming your house in the winter and cooling your house in the summer.

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CorePower Yoga

CorePower Yoga was opening up a new studio in Arlington, VA. Located in Clarendon, one of the nation's hottest areas for wealthy millennials, amongst a variety of fitness studios, CorePower Yoga sought a way to standout and gain buzz/members leading up to the grand opening.

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Rush

At the time of this campaign, RUSH was a newly-launched mobile application. It connects on demand workers with work using AI to identify the best match for those seeking help and those looking to earn money.

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West Virginia Tourism

West Virginia Tourism wanted to continue their growth of previous campaigns which led to significant increases in web traffic, social traffic, and visitors.

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Rio Hondo College

Rio Hondo College was looking to increase awareness and enrollment into the Accounting and Business Management courses, as they’d been experiencing declining enrollments for the past three years.

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