Pepsi Super Bowl LIII was hosted in Atlanta, GA - the birthplace and home of Coca-Cola.
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Koval Koval is distilled in Chicago, Illinois. It is a local brand with national distribution.
Intrinsic Wine Co. Intrinsic Wine Co. is an emerging wine brand looking to make its mark by gaining new audiences with a unique viewpoint and messasge.
Skyy Vodka Skyy wanted to stand out from the rest of the holiday clutter and connect with consumers by surrounding themselves in the most holiday-centric persona.
Sparkling ICE - 2016 Ratings Driven Media Planning Award Having engaged with new media buying agency, Sparkling ICE was poised to boldly position themselves as a brand leader in the sparkling beverage category.
Hennessy - 2012 OOH Media Plan Award of the Year Hennessy is the #1 selling Cognac brand in the US. However, over the last few years sales have plateaued for both Hennessy and the Cognac category due to the rise of premium spirits products targeting this same core consumer.
Hennessy - 2012 OOH Media Plan Award of the Year
Finnegans Blonde Ale Finnegans is a brewing company based in Minneapolis, MN, founded in 2000. It is a for Profit S Corporation that donates 100% of its profits to its Finnegans Community Fund, a 501c3 organization. Most of the donations help to alleviate hunger in the states where Finnegans is sold.
Finnegans Blonde Ale
ABSOLUT Miami In January 2012, ABSOLUT launched ABSOUT MIAMI, the sixth in its Limited Edition City Series, with a locally driven campaign that brought to life the City’s culture, heat and rhythm with the concept “From Dusk till Dawn.”
Powerade Zero Powerade Zero, a Coca-Cola owned sports drink, was poised for victory with all-star tennis champion Venus Williams as their new spokesperson.
McDonald's McCafe McDonald’s launched its new line of McCafe beverages in late 2008. The company knew it would be facing major hurdles in New England, where competitor Dunkin Donuts dominates the market.
Newcastle Brown Ale (2008) Newcastle Brown Ale was first brewed in 1927 in Newcastle-upon-Tyne, England by Colonel J. Porter. The recipe was adapted over a period of three years to create the remarkably smooth and rich flavor distinct to the beer today.
Absolut New Orleans Over the past three years, Absolut vodka has experienced a decline in key image measures. A new Brand Positioning and Consumer Segmentation was focused on turning these measures around and was paramount in communicating key brand benefits in 2007.
Miller Lite Wrigley Field Miller Lite is Chicago’s number one selling beer and enjoys strategic alliances as the “Official Beer Sponsor” of several Chicago sports teams.
Starbuck's Christmas Promotions Starbuck’s has always had holiday gifts available, but wanted to boost their same store holiday sales. They also wanted to remind consumers of their annual Holiday Angels Toy Drive.
Starbuck's Frappuccino - National 2005 Outdoor Media Plan Winner With an influx of competing, Frappuccino-like ice-blended beverages being introduced across the country, Starbucks needed to emphasize their leadership position during the high-consumption summer months.