Displays are affixed to permanent newsstand and newsrack structures. These structures are often a component within a broader street furniture package.
Used to reach pedestrians and vehicular traffic in densely populated center city or campus areas.
Available in major US markets.
TAB OOH Ratings are the official measurement system. Reach and frequency can be calculated using several accepted media software programs.
Method of Purchase
Purchased in GRP programs rotated in four week intervals throughout a market. Some available for sale individually.
Lithography, screen printing, or digitally produced on translucent material. Copy bleeds four sides.
0.015 Styrene. For lithography, print both sides.
Weatherproof/waterproof out of home inks.
Scaled 1/2” to 1” digital output, resolution 300 dpi.
Ten percent per each four weeks of posting.
Ten working days prior to posting date.
Finishing: trim to size, pack flat or soft-roll