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Industry announcements, information, and news released by OAAA. For press inquiries please contact Laura Goldberg at laura@lbgpr.com.


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OAAA ANNOUNCES 80th ANNUAL OBIE AWARD WINNERS

May 18, 2022

The Out of Home Advertising Association of America (OAAA) today announced the 80th Annual OBIE Award Winners. The OBIE Awards are the out of home (OOH) advertising industry’s oldest and most prestigious honors for creative excellence in out of home advertising design.  OAAA presented 49 awards during a live ceremony held at the Geopath/OAAA 2022 OOH Media Conference & Expo on Marco Island. The event was also live streamed for viewing parties across the country.

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OAAA Comscore Online Activation Survey Release

May 17, 2022

OOH DELIVERS EXCEPTIONAL VALUE COMPARED TO OTHER AD MEDIUMS, ACCORDING TO OAAA-COMSCORE OOH AND ONLINE ACTIVATION SURVEY

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