Top OOH Product Categories and Advertisers

BASED ON 2021 YEAR-END OOH EXPENDITURES

(in rank order)

Top Ten Product Categories

Miscellaneous Local Services & Amusements
Retail
Media & Advertising
Insurance & Real Estate
Restaurants
Government, Politics & Organizations
Financial
Public Transportation, Hotels & Resorts
Automotive Dealers & Services
Schools, Camps, & Seminars


2021 Year-End & Category Tables

Top 2021 OOH Advertisers

McDonald’s
Apple
Geico
Amazon
American Express
Coca-Cola
Allstate
Google
Walt Disney Pictures
HBO
Dunkin’
Cracker Barrel
Netflix
Anheuser-Busch
Universal Pictures
Barclays
T-Mobile
Comcast
Warner Bros Pictures
New York City Department Of Health & Mental
Hygiene

Top 20 OOH Advertiser Parent Companies

Walt Disney Co.
McDonald’s Corp.
Apple Inc
Berkshire Hathaway Inc.
AT&T Inc.
Comcast Corp.
Amazon.com Inc
ViacomCBS Inc.
Roark Capital Group
Coca-Cola Co.
Molson Coors Brewing Co.
American Express Co.
Allstate Corp.
Alphabet Inc.
Anheuser-Busch InBev
Cracker Barrel Old Country Store Inc.
State of California
Barclays Plc.
Uber Technologies Inc.
LVMH Moet Hennessy Louis Vuitton SA
 

Source: Kantar