Proof OOH Works
 Home > Proof OOH Works > Sales Tools > Sales Tools
      

Sales Tools

Search:

 



Marketing & Planning Calendar

Calendar: Marketing & Planning Calendar

An editorial calendar is a calendar marketers use to organize and categorize the content they plan to publish in the future. Marketers use editorial calendars to organize and categorize all different parts of their marketing: their blog, their social media profiles, and their marketing campaigns.

Read More


Posting Calendar

Calendar: Posting Calendar

The broadcast calendar is a standardized calendar used primarily for the planning and purchase of radio and television programs and advertising. Every week in the broadcast calendar starts on a Monday and ends on a Sunday, and every month has either four or five such weeks.

Read More


OOH Sales App

OOH Sales App

Read More


2016 Political Advertising Primer

2016 Political Advertising Primer

The OOH Political Primer outlines how political advertising differs from general market advertising. The deck includes political ad spend opportunities, OOH proof points for political advertising, and OOH political case studies.

Read More


Interactive OOH Primer

Interactive OOH Primer

This primer outlines the basics of the loT landscape, how OOH advertising fits into an interactive campaign, ways to incorporate loT into creative OOH executions, and more. The effectiveness of these applications will vary based on the OOH format and location, and user safety must always be a primary consideration.

Read More


Planning for OOH Media

Planning for OOH Media

Read More


2018 Politicial Media Agencies & Advertising

2018 Politicial Media Agencies & Advertising

Read More


Political Advertising Primer

Political Advertising Primer

Read More


Winning Votes With Digital OOH Advertising

Winning Votes With Digital OOH Advertising

Read More


 Asian Americans

Marketing to Asian Americans

The Multicultural Resources presentations outlines how OOH advertising can be tailored to certain demographic groups. "Marketing to Asian Americans" is a resource that provides research to which types of advertising is more effective to the Asian-American community.

Read More


Black Americans

Marketing to Black Americans

The Multicultural Resources presentations outlines how OOH advertising can be tailored to certain demographic groups. "Marketing to Black Americans" is a resource that provides research to which types of advertising is more effective to the Black-American community.

Read More


Hispanic Americans

Marketing to Hispanic Americans

The Multicultural Resources presentations outlines how OOH advertising can be tailored to certain demographic groups. "Marketing to Hispanic Americans" is a resource that provides research to which types of advertising is more effective to the Hispanic-American community.\

Read More


The Multicultural Edge

The Multicultural Edge

The Multicultural Edge: Rising Super Consumers is a fresh perspective on multicultural consumers as the emerging consumer force in America today. It builds on the previous series of groundbreaking analytic reports on the attitudes and behaviors of African-American, Asian-American and Hispanic consumers and illustrates why companies should consider multicultural consumers as the cornerstone of today’s successful marketing strategies.

Read More


Internet Advertising

Internet Advertising

Read More


Print Advertising

Print Advertising

Read More


Radio Advertising

Radio Advertising

Read More


Television Advertising

Television Advertising

Read More


Major Media CPM Comparisons

Major Media CPM Comparisons

Read More


MAGNA Global Inflation Report

MAGNA Global Inflation Report

Read More


OOH Plan Equivalent to :30 Super Bowl Ad

OOH Plan Equivalent to :30 Super Bowl Ad

Read More


PJSC Study and Recall Comparison Analysis

PJSC Study and Recall Comparison Analysis

Read More


Agency Family Tree

Agency Family Tree

Read More


MegaBrands

MegaBrands

MegaBrands is a comprehensive review of the largest national advertisers, and the 2018 version is now available. The report reviews the top 100 OOH advertisers and top 100 total media advertisers, along with their ad spend by medium, and ad agency relationships.

Read More


OOH Impacts Americans Every Day

OOH Impacts Americans Every Day

OOH is where consumers are. Throughout the course of a day, Americans are influenced numerous times by out of home advertising. This infographic outlines how OOH impacts Americans every day.

Read More


Planning for OOH Media

Planning for OOH Media

Read More



<< First < Prev [Page: 1 of 2] Next > Last >>