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Speakers Bureau

The Outdoor Advertising Speakers Bureau provides a list of industry professionals who offer presentation programs that pertain to outdoor advertising. Most speakers offer general presentations on a variety of specific subjects. However, many speakers can tailor special programs to particular audiences. The OAAA staff and other industry experts are included in the Outdoor Advertising Speakers Bureau. Compensation for individual speaking engagements varies depending upon the individual presenter.


Topics

Creative Design
Learn what it takes to do OBIE-winning work. These outdoor creative experts provide information and educate about creating great outdoor advertising using today tricks and technology.

Digital Outdoor Media
Learn about the innovations and technologies that are transforming the outdoor industry into a 21st century medium. Technology will change the way consumers use outdoor messages as outdoor messages change by the moment.

Industry Trends
Leading outdoor industry experts explain how far the industry has come and where it is headed. Learn what trends, categories, and brands will be hot in outdoor.

Marketing
Learn the latest outdoor local and national marketing trends. Whether you are introducing a new brand, or brushing off an old one, these gurus can show you how outdoor can work for you.

Nontraditional Outdoor Media
Learn about a treasure trove of choices that suit every target, geography, and strategy. The diversity and variety provides a marketer creative expression that knows no limits. Alternative outdoor media includes a diverse and ever expanding universe of products and services such as: airborne & marine, arena & stadium, movie theatre, resort and other place-based display advertising. The category represents one of outdoor advertising's fastest growing product segments, accounting for almost 10% of total outdoor advertising revenue.

Sales
Discover how to sell outdoor effectively in this increasingly competitive advertising environment. Learn about the most compelling and valuable techniques and selling trends of today.

Selling With Creative
Discover how important the creative design component is in the selling process. Learn how great creative can work to increase sales.

Copyright © 2006, Outdoor Advertising Association of America, Inc.