Non-profit organization providing the media industry with public service campaigns on a number of critical social issues, especially related to children. OAAA is a founding member of the Ad Council (1941).
261 Madison Avenue
New York, NY 10016
(212) 922-1500 Telephone
(212) 922-1676 Fax
Peggy Conlon, President
Advertising Research Foundation (ARF)
The preeminent professional organization in the field of advertising research.
641 Lexington Avenue., 11th Floor
New York, NY 10022
(212) 751-5656, ext 213
Gabriel Samuels, Senior Vice President, Member Services
American Advertising Federation (AAF)
Advertiser advocacy group with a grassroots network of more than 50,000 affiliate members including advertisers, agencies, media companies, local advertising association and college chapters.
1101 Vermont Avenue., N.W., Suite 500
Washington, DC, 20005
(202) 898-0089
Wally Snyder, President
American Association of Advertising Agencies (AAAA)
The national organization of advertising agencies representing over 588 agencies.
405 Lexington Avenue, 18th Floor
New York, NY 10174
(212) 682-2500
Burtch Drake, President
Association of National Advertisers (ANA)
The organization of national advertisers including more than 500 major U.S. corporations, and accounting for 90 of the largest 100 users of advertising.
708 Third Avenue
New York, NY, 10017-4270
(212) 697-5950
Robert Liodice, President
Duke University's John W. Hartman Center for Sales, Advertising & Marketing History
The repository of the OAAA's archive collection. Available to the public.
Duke University Special Collections Library
Box 90185
Durham, NC 27708
(919) 660-5836
Jacqueline Reid, Interim Director.
Eight-Sheet Outdoor Advertising Association (ESOAA)
The trade association for those involved in 8-sheet poster advertising.
P.O. Box 2680
Bremerton, WA 98310
(800) 874-3387
Dave Jacobs, Executive Director
570 Seventh Ave., Suite 1906
New York, NY 10018-1702
(212) 704-0015 Telephone
(212) 704-0023 Fax
Secretariat
PO Box
CH-8406 Winterthur
Switzerland
+ 41 52 203 1880 Telephone
+ 41 52 203 1881 Fax
Foundation for Outdoor Advertising Research & Education (FOARE)
FOARE is a non-profit education fund administered by the OAAA to enhance and expand education and Research.
1850 M Street, N.W., Suite 1040
Washington, DC 20036
(202) 833-5566 Telephone
(202) 833-1522 Fax
Myron Laible
The Metric Edge Datastore is a resource for media and marketing content.
Standard Rate and Data Service (SRDS) Advertising Source
SRDS publishes a print and online service providing complete planning information for out-of-home and alternative media vehicles. Listings contain standardized ad rates, dates, contact information and links to Web sites that provide additional facts.
1700 Higgins Road
Des Plaines, IL 60018
(847) 375-5000
George Carens, Vice President, Marketing
Software and services for media and marketing professionals.
148 Madison Avenue
New York, NY 10016
(212) 725-3000 Phone
(212) 725-5488 Fax
Traffic Audit Bureau for Media Measurement (TAB)
TAB is the national circulation authority for outdoor media providing advertisers with independent, authenticated audience measurement data.
420 Lexington Avenue, Suite 2520
New York, NY 10170
(212) 972-8075
Joseph Philport, President
A multi-media revenue tracking company that provides quarterly and annual spending in outdoor advertising.
100 Park Avenue
4th Floor
New York, NY 10017
Video Monitoring Service of America (VMS)
Formed in 1981, VMS is one of the largest and most comprehensive resource services delivering competitive advertising and news information around the country.
330 West 42nd Street
New York, New York 10036
(212) 736-2010 Phone
(212) 329-5144 Fax
Wayne Smith, Director of Library Operations, Advertising Services