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Billboards encouraging support for Milwaukee catching attention

Date: August 22, 2016

Summary:
A message of community support is soaring high above the streets of Milwaukee.

Body:
A message of community support is soaring high above the streets of Milwaukee.

It has some people wondering who is behind the "Love Milwaukee" message that is popping up on electronic billboards all over the area.

"Probably has to do with the unrest we've had going on around the city. It's a nice idea," said Gary Christinson of Milwaukee.

It's the work of the company who own the billboards, Lamar Advertising. A spokesperson told WISN 12 News the company launched the campaign two days ago as a simple message of support for a city rocked by recent violence.

But at first glance, not everyone makes that connection.

"My first impression was it didn't relate to that," said Don Skaja, of Milwaukee.

It's a message Jermaine Robertson hopes will make a difference with those who may most need to hear it.

"If they love their city, they can stop the violence. If they love their city, they shouldn't be doing the way they're doing now," Robinson said.

And for others, it's simply a reminder to focus on the good things in the city.

"I think it opens up a lot of people's eyes to love the city of Milwaukee. It is a great city," said Andrea Keller, of Milwaukee.

The billboard company said it plans to keep the message in rotation on electronic billboards all over the area for the next several days.

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