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Archived Articles Count: 72

December 30, 2015 - The Future of Marketing is Here in Out-of-Home
While certain forms of traditional media may be challenged, others are being revitalised by technology in incredible ways. Out-of-home advertising (OOH) in particular has seen new avenues for creativity and connection arise this year from the advent of digital media, not only for brands but for our cities and leaders as well.

December 09, 2015 - Cottage 8, Pocket Hercules, and Clear Channel Outdoor Win 2015 OOH Media Plan of the Year for Delta Dental of Minnesota Campaign
The 2015 Out of Home Media Plan Awards were presented this afternoon at The AD Club of New York’s 8th Annual Out of Home: NOW Conference in New York.

February 02, 2015 - Sheriff Arpaio takes Manhattan with 80-foot tall billboard in Times Square
He's known around the country for making inmates wear pink, Tent City and most recently, switching up the jail menu. Now Maricopa County Sheriff Joe Arpaio will grace one of the largest billboards in the world.

December 01, 2014 - “Wanted” Billboards Reveal Two Big Lessons
It’s not just billboards. Bus shelters and other OOH locations also help.

October 01, 2014 - Tweets about Wis. governor's race being put on billboards
PEWAUKEE, Wis. —Anyone who has driven around the Milwaukee area lately, may have seen some interesting political ads on digital billboards.

July 01, 2014 - Judge OKs digital billboards
A legal battle between Scenic America, the Department of Transportation and the Federal Highway Association (FHWA) has ended with a win for the billboard industry.

June 04, 2014 - Billboards Aim to Stop Human Trafficking
Billboards are going up across our state in a move aimed to stop a growing problem here in Texas. Human trafficking is happening at record levels in Texas.

March 05, 2014 - Akin Gump hires Pagano — Grant Denton joins CLS Strategies — Association: Political billboards a growth area
The Outdoor Advertising Association of America has crunched the numbers and found that the political outdoor advertising market is up significantly.

March 05, 2014 - Outdoor political advertising grows in revenue
The market for outdoor political billboards is up significantly, according to the Outdoor Advertising Association of America, reports Byron Tau of Politico.

January 13, 2014 - Cindy McCain to unveil anti-trafficking billboards
The wife of U.S. Sen. John McCain will present a billboard campaign to combat human trafficking.

August 01, 2013 - MS Sierra Club Launches Billboards Pushing Commissioner Bentz to Repeal Rate Hikes for Kemper Boondoggle
GULFPORT, MS – The Sierra Club launched billboards in Gulfport and Ocean Springs, MS today, calling on Commissioner Leonard Bentz to immediately repeal rate hikes for Mississippi Power to pay for the boondoggle Kemper County coal plant.

July 30, 2013 - Bright Lights, Big Assembly
Skilled workers assemble LED modules and cabinets to create eye-catching digital billboards and displays of all sizes.

March 12, 2013 - Billboard Bounce: Political Ad Spending Up 13% for Outdoor Media
With an increasing number of politicians, advocates and third-party groups flooding a never-ending election cycle, political players are turning to an old-school solution to avoid the clutter and expense of TV advertising: the billboard.

March 07, 2013 - Politicians, Retailers Pump Big Bucks into U.S. Outdoor
Election-related political advertising helped propel U.S. out-of-home revenue to $6.7bn during 2012, a 4.2 percent increase on the previous year, according to the Outdoor Advertising Association of America (OAAA).

July 25, 2007 - Billboards and Loopholes

July 16, 2007 - New campaign targets speeders

July 16, 2007 - Studies: Digital billboards not more likely to cause car accidents

July 12, 2007 - Study: Digital Billboards Don't Cause Accidents

July 11, 2007 - OAAA Study Shows Digital Billboards Are Safe
To help media companies make the case for digital billboards to local, the Outdoor Advertising Association of America Wednesday unveiled two new studies offering solid evidence that digital billboards are as safe as traditional ones.

June 29, 2007 - Search For 22-Year-Old Gets Local, National Boost

June 29, 2007 - Billboards to thank state leaders

June 27, 2007 - Electronic Billboards to be Used for Amber Alerts

June 19, 2007 - Billboards decry gunfire
THE BILLBOARD SAYS IT ALL

June 19, 2007 - Church's Billboards Target 'Degrading' Rappers
A local church is behind up to 20 billboards around Chicago calling for an end to demeaning rap.

June 19, 2007 - Council sets interval for electronic billboards
Des Moines City Council members went against a recommendation from the zoning commission and reduced the time lapse between images for electronic billboards in the city.


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