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2009 OBIE Judges


Mark Tutssel - Chief Judge
Leo Burnett Worldwide

Mark Tutssel is one of the most awarded creative directors in the industry and as the creative leader of Leo Burnett Worldwide he oversees the work of 94 global offices. His work has garnered every major creative accolade, including the prestigious Cannes Grand Prix and 40 Cannes Lions. Last year, Leo Burnett Worldwide won an unprecedented two Grand Clios in television and OOH. Additionally, the network won a coveted Titanium Lion at Cannes. The year before, the network was the most awarded global agency at D&AD, winning the first-ever coveted D&AD Black Pencil in Digital and five D&AD Yellow Pencils. Prior to becoming worldwide chief creative officer, Tutssel was executive creative director of Leo Burnett London. There, the agency was the United Kingdom’s top creative agency and, in 2001, was the world’s most awarded. During that time, both Heinz and McDonald’s were named advertiser of the year in the UK. Tutssell has twice had the honor of serving as chairman of the Clio’s and International Andy Awards. He’s also chaired D&AD, Eurobest, YoungGuns, ADDYs, AWARD, Sharks, Spikes and the Moscow International Advertising Festival. This year, he was given the highest honor in the industry: serving as the president of the 2008 Cannes Titanium & Integrated Jury. He has twice been inducted into the Clio Hall of Fame and is member of the Royal Society of Arts.

Jonah Bloom
Ad Age

Jonah Bloom is the editor of Advertising Age, the world’s leading marketing and media publication. In this role he oversees editorial operations for Ad Age across all platforms, including its print and online editions. Bloom joined Ad Age in September 2002 from PRWeek magazine, a national weekly based in New York reporting on corporate communication, branding and public affairs. He helped to launch PRWeek in 1998 as news editor and went on to become editor-in-chief. He also has considerable experience reporting on the media industry in Europe, having founded and served as editor of Campaign Media Business, a national weekly covering planning, buying and selling of media in the UK.  Bloom’s other roles have included magazines editor at journalist’s weekly Press Gazette, news reporter on VNU’s Accountancy Age and reporter on the weekly print and packaging journal, PrintWeek. In 2002, Bloom edited the HarperCollins book “Top Companies in Marketing & Media.” His stories have been published in several national dailies in the UK, including The Financial Times and The Guardian.

Adam Kanzer
BBDO New York

Adam Kanzer is an associate creative director at BBDO New York, where he has worked on Direct TV, FedEx, Guinness, Monster, and Red Stripe. Prior to BBDO he was at Fallon New York, and before that he freelanced at Cliff Freeman and Partners. He has won numerous advertising awards including Lions, Clios, One Show, Radio Mercury, OBIEs, D&AD, and AICP. He keeps those in a box while his bowling trophies are prominently displayed on his shelf. He's very excited to judge this year's OBIE awards.

Sean Robertson
CBS Outdoor

After walking away from a glamorous career as a super model, Sean Robertson, vice president creative director for CBS Outdoor’s Western Region, has found challenge, fulfillment and hair loss in developing and promoting OOH creative and the “Art of the Poster.”  Robertson began his advertising career in 1986 as the art director for Sleuth Publications while enrolled at the School of Design and Industry at San Francisco State University and began his OOH career 17 years ago as assistant, part-time, temporary art director for Gannett Outdoor, mainly charged with paintbrush cleaning. After inhaling his fair share of toxic fumes, he became creative director for Gannett Outdoor SF, Outdoor Systems, and Infinity Outdoor, Viacom Outdoor and now CBS Outdoor. A two-time OBIE Awards judge and last year’s OBIE judging emcee, and currently Chairman of the OAAA Creative Committee, Robertson diligently entrenches himself in the effort to further the advance of OOH design and has undertaken a quest to improve our “creative life on the streets.” When he’s not punching holes in sheet metal or taking out the trash, Robertson consults, lectures, and shares his love of the “Urban Gallery” throughout markets in North and South America, or with anyone willing to listen (which does not include his wife and two kids). When the spirit (or spirits - usually a combination of Guinness and Stolichnaya) moves him, he produces ADDY and OBIE winning work. 
John Sabel 
Walt Disney Studios
John Sabel is executive vice president of creative print advertising for Walt Disney Studios. He has worked on numerous standout marketing campaigns such as Armageddon, Narnia, Pearl Harbor, Pirates of the Caribbean, and most recently Wall-E to name a few.  

Rocky Sisson
Clear Channel Outdoor

Rocky Sisson is global director for sales and marketing at Clear Channel Outdoor. He is responsible for the development and implementation of the overall sales and marketing strategy. This includes national and local sales, new business development and multicultural sales. In addition, Rocky directs the Creative, Marketing, Research and IT teams in the development of tools and research to aid Clear Channel account executives in meeting the needs of their customers. Prior to moving to the corporate team in Phoenix, Rocky was president of the Orlando Division of Clear Channel. He also served as sales manager and account executive in Orlando. Before joining Clear Channel Outdoor, Rocky worked in radio sales and sales management in Ames, IA, Detroit, Marquette, MI, and Orlando. Rocky was the recipient of the 2007 OAAA L.Ray Vahue Marketing Award and also serves on the OAAA Board of Directors.

Manny Vidal
The Vidal Partnership

When Vidal founded The Vidal Partnership in 2000, his goal was to build the most effective multicultural marketing communications firm, raise the bar, and make a difference in the marketplace. The vision to create a best-in-class agency has led him on a thrilling journey. More than eight years later, The Vidal Partnership is a $360 million-plus agency making it the largest independent multicultural marketing communications agency in the US. The Vidal Partnership has been named: Advertising Age Multicultural Agency of the Year in 2002 and 2004, Adweek's Hispanic Agency of the Year in 2004 and Advertising Age Five Star Winner for 2005 and A-List Agency 2006 and 2007. Headquartered in New York City, The Vidal Partnership has offices in Dallas, Los Angeles, Miami, and Nashville. The agency’s client roster includes Cadbury Adams USA, Diageo NA, Greyhound, Heineken USA, JC Penney, Johnson & Johnson, Ketel One, Kraft Foods, MasterCard International, Nissan North America, Royal Caribbean, Sprint, The Home Depot, Unilever, and Wendy’s International. Vidal was named in 2008 one of the Most Influential Hispanics by People magazine, he is a founding member of the Association of Hispanic Advertising Agencies, an executive board member of the Ad Council, and is an active member of the 4As.