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Top OOH Advertisers

Based on 2017 year-end OOH expenditures

(in rank order)

Top Ten Product Categories:
MISC SERVICES & AMUSEMENTS 
RETAIL
MEDIA & ADVERTISING
RESTAURANTS 
PUBLIC TRANS., HOTELS & RESORTS  
FINANCIAL
INSURANCE & REAL ESTATE
GOVERNMENT, POLITICS & ORGS
AUTOMOTIVE DEALERS & SERVICES
COMMUNICATIONS


2017 Year-End Release & Category Tables

Top 2017 OOH Advertisers

MCDONALD'S RESTAURANT
APPLE
GEICO
AMERICAN EXPRESS
GOOGLE
AMAZON
COCA-COLA
HBO
VERIZON
CHEVROLET
NETFLIX
WARNER BROS PICTURES
SPRINT
STATE FARM
AT&T
METRO PCS
SAMSUNG
DISNEY
TOYOTA
COMCAST


2017 Megabrands - Top 100 Advertisers

Top 20 OOH Advertiser Parent Companies

COMCAST CORP
TIME WARNER INC
MCDONALD’S CORP
APPLE INC
BERKSHIRE HATHAWAY INC
WALT DISNEY CO
AMERICAN EXPRESS CO
ALPHABET INC
COCA-COLA CO
21ST CENTURY FOX INC
MOLSON COORS BREWING CO
DEUTSCHE TELEKOM AG
AMAZON.COM INC
GENERAL MOTORS CORP
SOFTBANK CORP
AT&T INC
TOYOTA MOTOR CORP
VERIZON COMMUNICATIONS INC
US GOVT
NETFLIX INC

Source: Kantar Media