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Top OOH Advertisers

Based on 2016 year-end OOH expenditures

(in rank order)

2016 Top OOH Advertisers: Categories
Misc. Local Services & Amusements 
Retail 
Media & Advertising  
Restaurants  
Public Transportation, Hotels & Resorts 
Financial Government, Politics & Organizations 
Insurance & Real Estate 
Automotive Dealers & Services Communications

2016 Year-End Release & Category Tables

Top 20 OOH Advertisers
McDonalds 
Apple
Verizon
Geico
Anheuser-Busch
Sprint
Coca-Cola
American Express
Warner Bros Pictures
HBO
Chase
Metro PCS
Universal Pictures
Cracker Barrel
Chevrolet
Paramount Pictures
Comcast
Microsoft
Citi
MillerCoors


2015 Megabrands - Top 100 Advertisers

Top 20 OOH Advertiser Parent Companies
McDonalds 
Comcast 
Apple
Time Warner 
Molson Coors Brewing Co
21st Century Fox
Walt Disney Co.
Berkshire Hathaway
Anheuser-Busch InBev
Coca-Cola
Verizon
Deutsche Telekom
Softbank Corp
JP Morgan Chase
General Motors Corp.
Viacom
Alphabet Inc.
American Express Co.
Marriott Intl. Inc.
CBS Corp.





Source: Kantar Media